Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
2023 Nordisk Taiwan Camping Event
Project Type
Marketing Organizer, Off-Line Marketing
Date
2023 Sep.
Role
Event propos, Event Organizer, Marketing and promotion plan development and coordinate
As part of the marketing department at a camping gear company, we organized group camping events for members, conducting offline marketing activities. This camping gear company has been established for 20 years, and customers are accustomed to in-person interactions, which we leveraged to build the brand image. Due to the large size of Nordisk tents and their unique breathable, waterproof cotton material, these high-priced items are popular among families. Therefore, we targeted our events at family-friendly activities suitable for both adults and children.
